Perfect North Slopes
App Redesign Concept

Project Type: Branding, Color Theory

April 2023

My app redesign concept for Perfect North Slopes in Lawrenceburg, IN, aims to enhance both its visual appeal and usability. The concept focused on a modern and intuitive interface, with a cleaner design that prioritizes key information for users. I incorporated visually striking elements, such as vibrant snow-themed graphics and high-quality imagery to evoke the excitement of the slopes. The user experience was significantly improved through streamlined navigation, making it easier for visitors to access essential features like trail maps, weather updates, and ticket purchasing. The revamped app also introduced personalized user profiles, allowing guests to customize their preferences and quickly access pass information. Overall, the redesign concept aimed to create a seamless and visually engaging digital experience, enhancing the connection between users and the thrill of Perfect North Slopes.

ORIGINAL APP DESIGN

SKETCHES & PLANNING

APP REDESIGN

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